Outsourced Marketing

We provide experienced insight and an extra pair of hands to get things done. Give prospects and clients a fresh new perspective on your firm by being able to create and execute imaginative business building ideas, follow up on existing initiatives, and tweak your client service activities. We fit in seamlessly and complement existing marketing structure or we can act as your marketing resource. Together with firm management and practice group leaders, we develop marketing strategies that are appropriate, cost efficient and competitive. You set the parameters of the assignment. You control the budget. You set the priorities. We make things happen for you. We provide monthly reports. We act as marketing leader, business sounding board, idea prime mover and ongoing implementation facilitator. We stand accountable to you for the outcomes of all revenue growth initiatives.

Where law firms are new to marketing, or may be unsure of what they should expect, we pace our actions. Where dramatic change and market impact is required, we inject energy, urgency and encouragement.

We help you with:

• Marketing planning at firm, practice group and lawyer levels
• Hands on assistance with all program development and implementation
• In house coaching and training at all levels
• All sales communication – including Website and advertising
• Budget setting, control and reporting
• Marketing event organization
• Proposals, presentations and business opportunity analysis
• Negotiating with and managing all outside suppliers